Journal

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Why Most Businesses Don’t Get Results from Social Media (And How to Fix It)

Why Most Businesses Don’t Get Results from Social Media (And How to Fix It)

I see this all the time. “Social media just doesn’t work for my business.” But when we dig deeper, it’s usually one of these: • They post randomly• They never talk about their services• They disappear for weeks• They copy what everyone else is doing And...
Busy content feels productive. Effective content converts

Busy content vs effective content

A lot of small businesses are creating content all the time. They are posting regularly.They are trying different formats.They are staying visible. And yet, enquiries still feel inconsistent. That is usually the difference between busy content and effective content....
How to Educate Your Clients (Without Sounding Like a Teacher)

How to Educate Your Clients (Without Sounding Like a Teacher)

I used to over-explain everything. Like… EVERYTHING. I’d send long voice notes, detailed emails, screenshots with arrows pointing at things. Helpful? Yes. Overwhelming? Also yes. What I learned is this:People don’t need all the information.They need...
Stop making time for joy…

Stop making time for joy…

I’m not sure if it’s a trend at the moment or I just happen to see the same posts on repeat… but recently my feed has been full of reels quoting ‘make time for joy’.And I’ve got a problem with that!Why are we scheduling time to be happy?Why are we not finding joy in...

How to Choose the Right Website Design and Build Service

How to Choose the Right Website Design and Build Service

Are you a small business owner looking to improve your online presence and attract more customers? One crucial factor that can make or break your online success is your website design. Having a website that looks outdated, functions poorly, or doesn't accurately...

The Advantages of Outsourcing Your Blog Writing

If you're a small business owner, you're probably juggling multiple tasks and wearing multiple hats every day. It could be quite stressful to add another responsibility to your already-packed schedule. That's where outsourcing comes in handy! Outsourcing your blog...

The Power of Self-Care: How Social Media Affects Our Mental Health

The Power of Self-Care: How Social Media Affects Our Mental Health

In this day and age, it's nearly impossible to avoid social media. We're constantly bombarded with notifications and updates from our favorite apps. While social media has made communication and connection easier than ever, it's important to note that it's not all...

Where to build your Landing Page

Where to build your Landing Page

Why you should be building your landing page within your website builder…   …And not on a third party site!   Do you know how many business owners I onboard who have emails built here, then landing pages there, then their website is over here, and their CMS...

Let’s talk Landing Pages

Let’s talk Landing Pages

I've see a lot of talking about Landing Pages on Instagram lately, and as September is prime launch season, that's not surprising. But is it a landing page you need?   A landing page can be used for a number of reasons... The most common of which are; - Data...

The Power of Mindset Work in Achieving Marketing Success

The Power of Mindset Work in Achieving Marketing Success

When it comes to achieving success in marketing, many business owners tend to focus on the latest marketing trends or tricks that will help them boost their sales. However, the secret to achieving long-term success in marketing...

5 Social Media Trends to Watch

5 Social Media Trends to Watch

Social media has become an integral part of our daily lives, and for small businesses in the UK, it has become a key tool for engaging with customers, building brand awareness, and driving growth. As we head into the latter half of 2021, it's important for small...