Journal
Why I might unfollow you…
Eesch, that sound salty doesn’t it? But in truth, who you follow and what you consume online massively impacts your energy and in some cases, your mood. When handling a business account, more-so than ever it’s important to follow accounts who contribute in some way....
Mistakes you’re making on Social Media
No shade, no judgement, unless you chose to train in Social Media marketing, kudos to you for doing the best you can. But here are the mistakes that I see all of the time, and also how you can rectify them!You’re posting and ghosting. So often I hear and see people...
Repurposing Isn’t a Dirty Word
The best thing about this Blog Post, is that it started life as a Podcast. As you may know, the Podcast left us in December 2022, so I’m genuinely repurposing all of it’s content into Blog Posts for two reasons… So that my wonderfully magnificent nuggets of wisdom...
Your DIY Social Media Audit
Are you wondering how your Social Media measures up? Some people actually DM saying they’re worried I’m watching and judging their social media (note, I’m not - not ever, you can PAY me to audit you - I’m not about to do it in my spare time for free 😉). If we WERE to...
My Marketing Strategy
I talk a lot about your marketing strategy, what I think it should look like and hitting your content pillars. But perhaps it would help to see how this Marketing Agency does it themselves? First things first, I print off a blank calendar for the month. It’s that...
Your Marketing Holiday Checklist
Like many other business owners, when I flew to Ibiza in April - I had three choices…Do twice a much work before I left.Do twice a much work when I return.Lose a week’s worth of earnings.As someone who starts to panic when they’re even one day behind schedule, you can...
Are you working or fighting?
I posted an Instagram story lately discussing how I was working at 8/9/10pm on a Friday evening, alongside a poll asking if you’d log on and crack on with work if you were feeling motivated or inspired.A few years ago, probably even last year, you wouldn’t have caught...
Top tips for Canva bliss!
Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit...
Losing Clients and Showing the Balance
Do not get me wrong, I love seeing stories and sharing stories myself of winning clients and talking about signing our dream clients. It’s wonderful. But, any business will also lose clients. Denise Duffield-Thomas actually says that receiving your first refund...