Journal

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How to Build a Client Onboarding Process That Impresses Every Time

How to Build a Client Onboarding Process That Impresses Every Time

First impressions matter. Your onboarding sets the tone for the entire relationship. I learned this the hard way. When I first started, it was:• A quick email• “Let me know if you have questions”• And off we went Chaos. Now every client gets: • A welcome...
What I fix first when I take on a new client

What I fix first when I take on a new client

When a new client comes on board, they often expect the first thing we’ll look at to be content ideas. What to post.How often to post.Which formats to use. That almost never comes first. Before any content is planned or scheduled, there are a few foundational things...
When You Should Consider Outsourcing Your Marketing

When You Should Consider Outsourcing Your Marketing

You don’t have to do everything yourself. I know that’s hard to hear when:• You’re bootstrapping• You’re a control freak (hi 👋)• You think no one will “get it” like you But there comes a point where: You’re spending hours on contentYou’re still unsure what to...
AI and ChatGPT – How to use it for your Social Media

AI and ChatGPT – How to use it for your Social Media

Last week I put a story out asking what YOU wanted to learn about social media, so it's time to start working through your questions... 💬 ChatGPT, AI etc is all creeping in to our everyday language and understandably people are wondering how they can use it in their...

Keep an eye on those competitors

Keep an eye on those competitors

It’s so true that comparison is the thief of joy, but in a logical, business sense - it pays to know what your competitors are up to. I probably don’t conduct competitor analysis as routinely as I should, but it is something that I try to do every so often and I did...

30 Under 30!

30 Under 30!

Firstly, I am NOT 30! The Lincolnite did me a dirty there, and I’m actually only 29.Now that we’ve got that out of the way, can I just take a moment to share how proud I am of myself? If you’d have told me 5 years ago that I’d be named one of Lincolnshire’s 30 under...

Stop making time for joy…

Stop making time for joy…

I’m not sure if it’s a trend at the moment or I just happen to see the same posts on repeat… but recently my feed has been full of reels quoting ‘make time for joy’.And I’ve got a problem with that!Why are we scheduling time to be happy?Why are we not finding joy in...

How to Choose the Right Website Design and Build Service

How to Choose the Right Website Design and Build Service

Are you a small business owner looking to improve your online presence and attract more customers? One crucial factor that can make or break your online success is your website design. Having a website that looks outdated, functions poorly, or doesn't accurately...

The Advantages of Outsourcing Your Blog Writing

If you're a small business owner, you're probably juggling multiple tasks and wearing multiple hats every day. It could be quite stressful to add another responsibility to your already-packed schedule. That's where outsourcing comes in handy! Outsourcing your blog...

The Power of Self-Care: How Social Media Affects Our Mental Health

The Power of Self-Care: How Social Media Affects Our Mental Health

In this day and age, it's nearly impossible to avoid social media. We're constantly bombarded with notifications and updates from our favorite apps. While social media has made communication and connection easier than ever, it's important to note that it's not all...