Journal

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A No-Nonsense Guide to Scheduling Content Without Losing Authenticity

A No-Nonsense Guide to Scheduling Content Without Losing Authenticity

Scheduling doesn’t mean robotic. Here’s how to keep it human: Step 1: Write like you talk Avoid:• Corporate language• Buzzwords• Over-polishing If you wouldn’t say it out loud, don’t write it. Step 2: Leave room for real-time content Schedule your core posts, but:•...
Busy content feels productive. Effective content converts

Thank you to the clients who don’t pay me

I actually think clients who stop paying you are doing you a favour... Hear me out here, If a client isn't going to pay you on time, or has made the conscious decision to stop paying you at all, then obviously they're someone that you need to let go. But if you're...
How to Create a Monthly Content Plan That Reduces Stress

How to Create a Monthly Content Plan That Reduces Stress

Winging it daily = burnout. Here’s a calm, realistic system: Step 1: Review last month Look at:• Top performing posts• What flopped• What got enquiries Double down on what worked. Step 2: Choose your themes Pick 3–4 content pillars: For example:• Education• Personal...
Keep an eye on those competitors

Keep an eye on those competitors

It’s so true that comparison is the thief of joy, but in a logical, business sense - it pays to know what your competitors are up to. I probably don’t conduct competitor analysis as routinely as I should, but it is something that I try to do every so often and I did...

30 Under 30!

30 Under 30!

Firstly, I am NOT 30! The Lincolnite did me a dirty there, and I’m actually only 29.Now that we’ve got that out of the way, can I just take a moment to share how proud I am of myself? If you’d have told me 5 years ago that I’d be named one of Lincolnshire’s 30 under...

Stop making time for joy…

Stop making time for joy…

I’m not sure if it’s a trend at the moment or I just happen to see the same posts on repeat… but recently my feed has been full of reels quoting ‘make time for joy’.And I’ve got a problem with that!Why are we scheduling time to be happy?Why are we not finding joy in...

How to Choose the Right Website Design and Build Service

How to Choose the Right Website Design and Build Service

Are you a small business owner looking to improve your online presence and attract more customers? One crucial factor that can make or break your online success is your website design. Having a website that looks outdated, functions poorly, or doesn't accurately...

The Advantages of Outsourcing Your Blog Writing

If you're a small business owner, you're probably juggling multiple tasks and wearing multiple hats every day. It could be quite stressful to add another responsibility to your already-packed schedule. That's where outsourcing comes in handy! Outsourcing your blog...

The Power of Self-Care: How Social Media Affects Our Mental Health

The Power of Self-Care: How Social Media Affects Our Mental Health

In this day and age, it's nearly impossible to avoid social media. We're constantly bombarded with notifications and updates from our favorite apps. While social media has made communication and connection easier than ever, it's important to note that it's not all...

Where to build your Landing Page

Where to build your Landing Page

Why you should be building your landing page within your website builder…   …And not on a third party site!   Do you know how many business owners I onboard who have emails built here, then landing pages there, then their website is over here, and their CMS...