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Content Calendar Planning for Small Businesses: Maximising Engagement

Content Calendar Planning for Small Businesses: Maximising Engagement

by becka@traxmediaco.com | Jul 3, 2024 | Uncategorized

Content marketing is a way to reach out to your customers and create a connection with them. It can be tough to keep up with the changing trends and ideas while managing a small business. One way to stay ahead of the curve is by creating a content calendar. A content...
Navigating GDPR Compliance in Website Design for UK Businesses

Navigating GDPR Compliance in Website Design for UK Businesses

by becka@traxmediaco.com | Jun 19, 2024 | Uncategorized

The General Data Protection Regulation (GDPR) came into effect on 25th May 2018. GDPR is a data protection framework that seeks to provide individuals with greater control over their personal data. GDPR compliance is essential for companies of all sizes, particularly...
Local SEO Strategies: Boosting Visibility for Small UK Businesses

Local SEO Strategies: Boosting Visibility for Small UK Businesses

by becka@traxmediaco.com | Jun 5, 2024 | Uncategorized

In today’s digital age, it is essential for small businesses to have an online presence and optimise their website for search engines. However, with the rise of location-based searches, it has become evident that businesses need an effective local SEO strategy...
Measuring Success: Key Metrics for Assessing Social Media Campaigns in the UK

Measuring Success: Key Metrics for Assessing Social Media Campaigns in the UK

by becka@traxmediaco.com | May 22, 2024 | Uncategorized

Social media has rapidly emerged as an efficient marketing channel for businesses worldwide. However, determining the effectiveness of a social media campaign can be challenging for marketers. The success of your campaign can be determined based on several metrics....
The Power of Email Marketing: Engaging Your Audiences Through Newsletters

The Power of Email Marketing: Engaging Your Audiences Through Newsletters

by becka@traxmediaco.com | May 8, 2024 | Uncategorized

Email marketing has been a go-to strategy for businesses around the world for many years, and it’s no different in the UK. With the rise of technology, the effectiveness of email marketing has increased significantly. However, just sending emails won’t cut...
Blogging Your Way to Success: How to use Blogging to Build Brand Awareness

Blogging Your Way to Success: How to use Blogging to Build Brand Awareness

by becka@traxmediaco.com | Apr 24, 2024 | Uncategorized

In today’s world of digital marketing, having a strong online presence is crucial for businesses to succeed. Small businesses in the UK may face difficulty standing out from the competition, but blogging can help build brand awareness and establish credibility...
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