by becka@traxmediaco.com | Oct 8, 2025 | Uncategorized
Not content with just one business to keep me busy… I’ve gone and set up another! After years of working alongside Guy Wenham, combining our skills on various client projects, we decided it was finally time to make things official. Introducing Axis Digital…...
by becka@traxmediaco.com | Oct 2, 2025 | Uncategorized
Outsourcing can be a game-changer for businesses of all sizes. By delegating tasks to skilled professionals, you free up time, reduce costs, and unlock the potential to grow your business faster. However, managing multiple outsourcers can be challenging without the...
by becka@traxmediaco.com | Sep 18, 2025 | Uncategorized
Artificial intelligence (AI) is transforming the way businesses approach marketing, providing powerful tools to enhance personalisation, analyse data, and improve customer engagement. However, while the possibilities of AI in marketing are exciting, it’s essential to...
by becka@traxmediaco.com | Sep 4, 2025 | Uncategorized
Social media is a powerful tool for connecting with your audience and building your brand, but it’s not without its risks. One negative post, a misconception gone viral, or a poorly handled situation can quickly escalate into a crisis, affecting your reputation and...
by becka@traxmediaco.com | Aug 21, 2025 | Uncategorized
Social media management is a critical aspect of digital marketing—and one that often requires juggling multiple priorities. Should businesses plan content ahead or take a more spontaneous, in-the-moment approach? The truth is, both strategies have their merits, and...
by becka@traxmediaco.com | Aug 7, 2025 | Uncategorized
Sharing personal content on social media has become a common way to connect with audiences, build trust, and humanise your brand. Whether you’re in Lincolnshire, Sleaford, or beyond, your followers appreciate a glimpse into the life behind the business. But how much...
