by becka@traxmediaco.com | Jul 17, 2024 | Uncategorized
In today’s digital world, one-size-fits-all marketing no longer cuts it. Personalisation is the key to effective communication with your target audience, and newsletters are no exception. As a small business owner in the UK, it’s important to create...
by becka@traxmediaco.com | Jul 3, 2024 | Uncategorized
Content marketing is a way to reach out to your customers and create a connection with them. It can be tough to keep up with the changing trends and ideas while managing a small business. One way to stay ahead of the curve is by creating a content calendar. A content...
by becka@traxmediaco.com | Jun 19, 2024 | Uncategorized
The General Data Protection Regulation (GDPR) came into effect on 25th May 2018. GDPR is a data protection framework that seeks to provide individuals with greater control over their personal data. GDPR compliance is essential for companies of all sizes, particularly...
by becka@traxmediaco.com | Jun 5, 2024 | Uncategorized
In today’s digital age, it is essential for small businesses to have an online presence and optimise their website for search engines. However, with the rise of location-based searches, it has become evident that businesses need an effective local SEO strategy...
by becka@traxmediaco.com | May 22, 2024 | Uncategorized
Social media has rapidly emerged as an efficient marketing channel for businesses worldwide. However, determining the effectiveness of a social media campaign can be challenging for marketers. The success of your campaign can be determined based on several metrics....
