Journal

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Adapting Social Media Strategies for Seasonal Trends

As a small business owner, developing a social media strategy may appear overwhelming initially, and much more intimidating when seasonal trends are added into the mix. However, seasonal trends in the UK can offer a valuable marketing opportunity to improve your...

Why Choosing a Professional Website Designer is Crucial for Your Small Business

When it comes to building a website for your small business, there are several options available. You can choose to use a self-build site, such as Wix or Squarespace, or you can hire a professional website designer. While self-build sites may be tempting, there are...

Content Ideas for Successful Newsletters: What Works Best

As a small business owner, you know that keeping in touch with your customers is critical to your success. Newsletters are an excellent way to do this. However, creating a successful newsletter that resonates with your UK audience can be challenging. You want to...
What to include in your small business newsletters

What to include in your small business newsletters

I don’t know if I’m the only one, but I resisted sending newsletters for my small business for actual years. My business was almost four before I started sending consistent newsletters, and that wasn’t even a year ago. What on Earth would I say that wouldn’t cause...

What to Include In your Website Content

What to Include In your Website Content

Starting a website can be a really daunting prospect, even if you’re used to writing social media captions - it’s a big jump to then write enough Website Content to fill your new site! Of course, it’ll vary from business to business what you need to include, but...