Journal
The Power of Visualisation in Marketing Success: How Imagery Can Boost Your Business
As a small business owner, you know how important it is to stand out in a sea of competition. From social media posts to website design, marketing plays a major role in building your brand. But have you ever considered the power of visualisation in marketing success?...
Tips for starting Social Media from Scratch
🤔 Starting Social Media from scratch may sound daunting, but it's actually a FANTASTIC opportunity! Your engagement will never be better than in those early days, so use that time to really say who you are, what you're offering and why they should follow you (even if...
The Ultimate Guide to Creating an Effective Small Business Website
In today's digital age, having a website for your business is crucial. Your website is your digital storefront, and it's often the first point of contact customers have with your brand. As a small business owner, your website must be effective, engaging, and easy to...
Will I ever stop going on about consistency?
TL/DR - no.But seriously, also no. All too often I hear business owners who ignore the need for a marketing strategy, because they’ll pick their phone up and post on social media ‘when they have time.’Here’s two issues with that…Sporadically posting on social media...
The Importance of Consistent Blogging for Small Businesses
When it comes to marketing small businesses, one of the most frequently overlooked strategies is consistent blogging. This is largely because most people think it's too time-consuming or outside of their expertise. However, creating a blog for your small business can...
How to navigate Content Pillars on Social Media
🏛️ Are your content pillars keeping you up at night? Hopefully not, by the way, social media is never worth a bad night's sleep! Okay I'm going to give you three answers to this question and I hope that's okay. 🌟 Firstly, if it's a case of worrying that your content...
Who can’t spare 90 minutes?
We all have ‘that’ one book which changes business for us, or I hope you do - as I’ve potentially had more than one over the years. The most recent being - ‘Build your Business in 90 Minutes’ by Nigel Botterill. His principle is that every morning you spend 90 minutes...
30 Lessons I’ve Learned…
Right okay, I might as well just say it… I turn 30 on Saturday. It feels like a big milestone although there’s no huge celebration and doesn’t really relate to my business.I did, however, want to mark the occasion by sharing 30 Lessons I’ve Learned in my 30 years on...
Setting Healthy Boundaries on Social Media for a Better Self-Care Routine
In today's digital age, social media has become an integral part of our lives. We are always connected, almost at all times. Social media platforms have made it easier for us to connect and stay in touch with people, but it’s so easy to get trapped in the cycle of...